Posts by Alex Mandossian
How to Get People to Open Your E-mails
Picture this: You spend hours writing an article that you KNOW will motivate people to tears/laughter/action. You send it to your e-mail list – a group of people who have specifically asked to hear from you – and no one opens the e-mail. The article ends up unread, deep in your subscribers’ inboxes. Your words…
Read MoreWhy Multitasking Destroys Your Productivity
Most entrepreneurs I know are proud of their “multitasking” ability. But maybe they shouldn’t be. The term was originally applied to computers – to describe the way a CPU solves problems by scheduling tasks and switching back and forth from task to task until each one gets done. Well, that may be an efficient way for a computer to work, but it’s anything but efficient when it comes to your productivity.
Read MoreAIDA: A 100-Year-Old Formula That You Can Use to Make More Money
If you’re an entrepreneur, CEO, public speaker, author, or information marketer, you owe it to yourself, your business, and your lifestyle to take a closer look at the revenue-generating potential of teleseminars – even if you’ve never listened to one.
Read MoreDiscover the Learning Power of “Content Diving”
I often enjoy cold pizza “the morning after” more than the piping hot version the night before.
What does the joy of devouring day-old pizza have to do with your success as an info-marketing entrepreneur?
Two things, actually…
Does Your E-Mail Inbox Need a 60-Second Cleansing?
It was a warm Friday morning in Kona, Hawaii… and there I was eating my breakfast with five of my friends, all members of the Transformation Leadership Council.
Read MoreThe Decoy Effect – and How It Can Help You Make More Sales
It happens all the time – where the introduction of a third option suddenly makes one of your earlier options look better. It sounds irrational. And it is. But it’s such a common phenomenon, it even has a name. It’s called the “decoy effect.”
Read MoreWhat Are We Split-Testing Today?
I ask myself the same five-word question at the beginning of each day… and I’ve asked it repeatedly ever since December 2004: “What are we ’split-testing’ today?” One of the things I’m certain of is that this has unlocked the secret passageway to accelerated business growth, wealth, and success.
Read MoreAre You Open With Your Marketing Interactions?
The Johari Window is a cognitive psychology tool that was named after its two creators, Joseph Luft and Harry Ingham (“Jo + Hari”). It is used to help people understand their interpersonal relationships. But I’ve found this model to be especially useful for analyzing business interactions between entrepreneurs and their prospects or customers…
Read MoreWhat’s Better Than Being a Top-Notch Inventor?
The marketing philosophy of choosing improvement over invention has generated millions of dollars for my info-publishing business, as well as those of my students.
Read MoreHow to Boost Your Bottom Line
The most common way to make money with teleseminars is to use them to sell products or services to your existing or prospective customers. But there’s another way.
Read MoreHow to Build Relationships to Build Your Business
“The most important single ingredient in the formula of success is knowing how to get along with people.” – Theodore Roosevelt One of my biggest business assets has been the “big-name” relationships I’ve created and nurtured over the years. In fact, I consider this to be so important that I’ve created a business-building strategy around…
Read More9 Ways to Sell the Same Idea
“First comes thought; then organization of that thought, into ideas and plans; then transformation of those plans into reality. The beginning, as you will observe, is in your imagination.” – Napoleon Hill Since 2001, I’ve trained entrepreneurs, independent professionals, and small-business owners to use teleseminars to amplify their bottom line. And I practice what I…
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