Posts by Craig Ballantyne
Copywriting Sales Letter Questions
The ‘guru’ of selling, Perry Belcher, has a “Copy Test” that he runs on every new sales letter he writes. It’s simple. He reads it aloud. This is something that you should do with EVERY sales letter you ever write. It won’t be the most exciting 30 minutes of your life, but you’ll catch some…
Read More21 Sales Copy Secrets from Perry Belcher, Co-Founder of Digital Marketer
Perry Belcher is the King of Copy and here are his 21 rules to writing sales copy that converts. This formula will get you started writing winning pitches.
Read More3 Tips From Perry Belcher
Back in the summer of 2011, just after we had taken over EarlytoRise.com, Matt Smith and I were invited down to Austin, Texas for a Mastermind with Ryan Deiss and Perry Belcher (for their top affiliates). Even though I had just been there a couple of months earlier – thanks to Joel Marion’s affiliate trip…
Read MoreSuspension Training Revolution Workout Hits Canada
If it’s sunny and above freezing, then it’s warm enough to do a suspension training workout at the park here in Canada. Right, Bally? Thanks to Dan Long for giving me the inspiration to hit this TRX workout. It was awesome, and like Dan says in his videos, it’s the best way to hit all…
Read MoreTo Get What You Want
I recently started reading a long lost sales manual called, “The Secret of Selling Anything”. It went unpublished for decades before the author’s widow uncovered the manuscript. It’s a good thing she did, because the information is priceless. In this book, author Harry Browne explains that in order to get something that you want (i.e.…
Read MoreQuestions about your customers
Try as I might, it’s been tough to carve out my regular writing time while on attending Dan Kennedy’s seminar this weekend. So I’m turning over today’s message to a worthy mentor. I’m sure you’re familiar with the prolific and illustrious Seth Godin. I’m currently reading his latest book, “The Icarus Deception“.” It’s a perfect…
Read MoreThe Tough Love Diet
Time for some tough love. It’s tough because it’s true, but it’s still love because I care so much about helping you overcome the obstacles in the way. First, a damaging admission…I like chocolate. I also like eating snack food for meals (like almonds and cashews…mixed with chocolate). While, technically, these food choices are still…
Read MoreHow to Deal with Criticism
You ever hear the phrase “liquid courage”? That’s what some people call booze. After all, it gives otherwise timid folks the ‘courage’ to speak up and say what they really feel. Of course, they often regret what they end up saying. Well, the Internet is “virtual courage” because it gives folks the ability to hide…
Read MoreNutrition Manifesto
Wow. This Nutrition Manifesto might be one of the most important articles I ever write for you. Time for some tough love. It’s tough because it’s true, but it’s still love because I care so much about helping you overcome the obstacles in the way. First, a damaging admission…I like chocolate. I also like eating…
Read MoreTruth About Blog Comments and Likes
It’s tempting to look at a guy like Tim Ferriss and think, “Wow, he gets a lot of blog comments. That must be my goal, too!” But you’d be wrong. Earlier this week on our Virtual Mastermind site, we had our best Hot Seat session ever. In a follow up question, one member asked: Q:…
Read MoreBodyweight Circuit and Metabolic Finisher
Mike Whitfield, Certified Turbulence Trainer, and I team up to give you a Kickbutt Bodyweight Circuit and Metabolic Finisher. Let’s start with your 12-Minute Circuit…and then a Finisher from Mikey using his 3-Exercise Ladder (unique exercise) (By the way, Mikey’s breakthrough system saves you 35 minutes a day. Too many TT readers are STILL wasting…
Read More7 Finishers You MUST Do
7 Finishers You MUST Do By Mike Whitfield My client of six years gave me this feedback on the new finishers from the Workout Finishers 2.0 manual: ******************* “I just did one of the finishers and it was one of the best you’ve ever written. Seriously – I hope you write more like these. They…
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