Posts by Craig Ballantyne
Launch Update
It’s fitting, on the 2nd day of Mikey Whitfield’s current 6-figure launch, that we share some insights from his last big launch. And I’m sure next week he’ll have even more wisdom and inspiration to offer you…after all, we devised a really cool twist on the classic “Affiliate Competition” that engaged more affiliates to get…
Read MoreThe Death of Interval Training
The Death of Interval Training? -by Mike Whitfield, CTT “Intervals are so 2010” – Craig Ballantyne, at the 2012 TT Summit Now I’ll be the first to admit that interval training is superior to long cardio for fat loss. You already know that… nothing groundbreaking there. When interval training did come to the scene, it…
Read MoreSpeech of the Year
On Saturday, September 8th, 2012, in a nondescript meeting room of the Bellagio Hotel in Las Vegas, my friend Bedros Keuilian launched into the “Speech of the Year.” Everyone there wished we had recorded it. Unfortunately we didn’t. But at least my friend Julian was kind enough to send me his detailed notes on this…
Read MoreThe Turbulence Training Summit Experience
It’s 7:37pm on Friday night. Your mind is buzzing, more so than the room packed with over 100 fitness experts, as you walk into the VIP reception. You’ve just spent all day devouring the ideas delivered by the sharpest minds in the fitness industry. Just one of those tips, the BIG idea you wrote down…
Read MoreThe Crazy Word that Guarantees Success
At 7 feet tall, Kelly Olynyk simply stands out – and over everyone – in the crowd. But it’s not just his physical stature that separates him from the pack. As the starting center on the top ranked NCAA men’s basketball team from Gonzaga University, Olynyk is willing to do what most other people are…
Read More4-Minute Leg Muscle Miracle Workout
Hey, you want to try one of the 4-Minute Miracle Bodyweight Workouts that I just added to the Home Workout Revolution program? This one is intense. So don’t say I didn’t warn you. I think you’ll enjoy this one, but trust me, it gives my legendary “Punisher” workout a run for its money. Here we…
Read MoreHow To Deal With Slow Sales
Recently a few of my Publishing Partners have been getting frustrated by their slow progress. But that is because they are working on big projects that will pay HUGE dividends later. They need to understand the “sow now and reap later” mentality of businesses that have an element of product release to them. Much like…
Read MoreHow to Lose a Pound of Fat (without starving)
How to Lose a Pound of Fat (without starving) By Kate Vidulich You know a thing or two about nutrition and training. Reading about fat loss, you may have come across conventional wisdom such as this: “To lose a pound of fat, you need to burn 3500 calories.” Is there any truth to this statement?…
Read MoreTurbulence Training Summit Schedule for 2013
Good week? Great week? Frustrating week? I hope it was awesome, full of amazing workouts, new clients, referrals, and gratitude for the change you are making in people’s lives. If it wasn’t such a great week, here’s how I can help. On June 21-22nd, three fitness industry business experts are going to be in San…
Read More#1 Affiliate Tip
I’m still on the road. After an amazing time in Santa Monica and Orange Country with Bedros, Jason Ferruggia, and Adam Bornstein, I flew out to Denver on Sunday. This week I’ve been huddled in our ETR offices with Matt and the gang having a no-holds-barred debate on future product development. We have some big…
Read MoreBodyweight Workout Tips
Over the past few days Abel James and I have covered a few topics like “How to get lean in just a few minutes of exercise a week” to “The 12 rules I use to lead a healthy, successful life” on The Fat Burning Man Show. If you haven’t had a chance check it out…
Read MoreBest Email Subject Lines
Subject lines matter. A lot. And yet BIG marketers still don’t get this. Last month, as I sat in a taxi on the way to another eye doctor appointment (my vision is now 20/30 and getting slightly better every day), I had a consultation phone call with another big name fitness info marketer. “What should…
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