Honesty, Integrity, and All That

“The measure of any man’s virtue is what he would do, if he had neither the laws nor public opinion, nor even his own prejudices, to control him.” – William Hazlitt (Characteristics, 1823) I like the general idea of honesty and integrity and would like to think of myself as a good person. But I…

Read More

How to Achieve Moral Perfection: The Ben Franklin Formula

“What is moral is what you feel good after and what is immoral is what you feel bad after.” – Ernest Hemingway (Death in the Afternoon, 1932) Ben Franklin, one of the world’s wisest writers and the thinker upon whose advice ETR is based, began his adult life with a very ambitious goal. He wanted…

Read More

A Chance For You To Find Your Spot In Paradise

My little bit of heaven in Nicaragua is a community called Rancho Santana — 1,600 acres of very beautiful country, along a remarkably stunning stretch of the Pacific Ocean. It’s about 90 minutes from Managua by car and 25 minutes by helicopter. The weather is perfect. The local people are very nice. And the views…

Read More

Staying Lean Is Everything

Take it from a 51-year-old — if you want to be healthy and feel young, there is nothing you can do that is more important than staying lean. Yes, I know. You’re thinking that I’m so superficial. That there are many more important things in life than the size of your waistline. That’s how I…

Read More

Make Important and Powerful People Want to Be Your Friend

“A mighty flame followeth a tiny spark.” – Dante (“Paradiso,” The Divine Comedy, c. 1300-21) There are two things almost all people like to do: 1. talk about themselves 2. talk about something they know a lot about You can put these facts of life to work for you in a big and powerful way.…

Read More

What To Do When You Can’t Do What You Want To Do

A new client that agreed to sign up with you suddenly cancels. A promised promotion evaporates. The deadline your plumber swore to passes without anything’s having being done. When something you are counting on doesn’t happen, it can be such a drag. But it doesn’t have to be. The trick to dealing with this kind…

Read More

A Basic Success Secret That Many Self-Help Gurus Just Don’t Get

In a recent e-mail article titled “Attitude is a very important word,” Earl Nightingale says that “of all the words in all the languages of the world … ‘attitude’ is the most important.” “More than any other single thing,” he says, “your attitude will determine … what happens to you.” In other words, he claims…

Read More

“A Psalm of Life”: How To Make Your Life Sublime

“A cynic is not merely one who reads bitter lessons from the past; he is one who is prematurely disappointed in the future.” Sydney J. Harris (On the Contrary, 1962) The mayor of Baltimore thinks I’m a cynic. He pretty much said so when we met. During the lunch conversation that followed, he glanced at…

Read More

Do You Have Your Crisis Plan Ready?

We’ve talked about this before. Having a “Plan B” ready for action will make success no less sweeter and will make failure a whole lot easier to deal with — and less costly. For specific projects and promotions that you are in charge of, it’s relatively easy to create a Plan B. Simply calculate various…

Read More