Posts by Lesa Gutenkunst
Less Traffic for More Sales
Thanks for your feedback on yesterday’s 12 rules. As you can see, I try and start off each week with a “mindset”-style article to challenge your thinking before we get into some really cool tactics. Speaking of which, we’re going back to Rick Porter for some website traffic advice today. By the way, Rick’s advice…
Read MoreSpend 80% of Your Time on This
Recently on my travels to NYC and Florida, I had a chance to sit down with the owner of a billion-dollar business. Let’s call him “Tom” for the purposes of this email. Tom’s a guy I’ve been learning from for almost a decade, and to be able to sit down and share have a conversation…
Read MoreHow My Brain Works in the Shower
Like most people, I get a lot of great ideas in the shower. (This happens because we are not focusing on trying to come up with ideas…and that’s why you tend not to get many great ideas at your work desk.) Unfortunately, ideas in the shower often turn into slippery little fishes. Don’t you just…
Read MoreHow My Brain Works (Part 1)
I’m a lucky man. Creativity come relatively easy to me. Unfortunately, a lot of folks struggle with idea generation. So let’s take a look at the techniques I use to create content. I know that if we dig deep inside my brain, there will be a few things you might take away (just don’t take…
Read More37 Word Solution for Internet Marketing
I think I’ve narrowed this whole “internet thing” down to 37 words, and I’ll share those with you today. But first, a few quick answers to important questions. Question: My site was hacked not too long ago. I got it fixed but now I see they are trying to hack it again. Do you know…
Read MoreInspirational Website Business Interview
What a crazy past 48 hours it has been. I’m down in South Florida with my business partner Matt chasing a deal…we’re trying to buy a website business that I’ve wanted to run since 2003. It’s been a serious roller coaster ride of emotion.From skeptical to highly enthusiastic to deeply disappointed to cautiously optimistic. At…
Read MoreThe Toughest Question Ever
This is one of the most valuable emails I’ll likely ever send you, but… …it comes with a warning. And I give you this warning because I am genetically-deficient in the art of “beating around the bush”. In place of that, I was given a double dose of the “straight talk” gene, and as a…
Read MoreHow to Double Your Blog Traffic
I’m working on a really intense email for you that I hope to be done for Wednesday, however I’m struggling with the right way to wrap it all up, so today I’m going to dip further into the “Rick Porter Files”, for more cool SEO tips. The Question and Answer below comes from actual emails…
Read MoreHow to Make Money with Amazon
In the years right after college, back in the early 2000’s, I lived with my best friend from high school. One day I came home from the gym to see him opening a package filled with giant yellow rubber boots, Buddy Holly-style glasses (sans lenses), vinyl records, and a golf club. “Uh, what is all…
Read MoreThe Right Way to Do Things
This has been an awesome week. Something ‘really big’ has fallen out of the sky and into my lap, and while I can’t say too much about it right now, I’m hopeful that this new project will be underway by mid-July. It’s one of those things that almost makes me believe in “The Secret”. Almost.…
Read MoreTime Management and Product Launches
I hate it when I “let a day get away from me”. And that almost happened twice this week. That I mean is I hate getting away from my to-do list, and feeling like I haven’t gotten anything done. That’s why I do two things – two things that you should incorporate into your time…
Read MoreTime Management and Testing
So you’ve got your day scripted, you have your phone turned off, and you don’t even check email until noon, after you’ve been working for several hours. But there’s still one big problem with your time management. You’re working on the wrong projects. When you break it down, the best time management strategy is to…
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