Posts by Lesa Gutenkunst
If You Are Struggling
An Open Letter to Those Who Struggle With Finding Direction with a Website Business Dear Friend, I want to thank you for sending me your ideas, but also for sharing your frustrations with me. It takes a lot of courage to be that open and honest. But just as importantly, I appreciate your enthusiasm and…
Read MoreMy Money
Received an interesting question this week…one that I almost filed under the category, “Sorry, but that is personal.” But after 5 minutes of thinking about it, I realized it gave me a great opportunity to talk about an epiphany I had earlier this year. So we’ll take a look at “what I do with my…
Read More#1 Source of Income
In my Mastermind presentations, and private client newsletters, I spend a LOT of time drilling home this one important point. You really need to understand that this is where you can dramatically increase your income. I simply can’t speak enough about this component of your website business, and that is: Your #1 Source of Income…
Read MoreSecrets of GroupOn, IKEA, FarmVille, and Facebook
Whenever I travel, as I will be to Tampa Bay this Sunday, I pick up these 5 magazines at the airport: 1) Fast Company 2) Inc. 3) Wired 4) Entrepreneur 5) Toronto Life The first 4 are great for business ideas, the last is a guilty pleasure. Most of the time, I get small tips,…
Read More#1 Google Search Ranking Tips
Reader Grant Lofthouse sent in an excellent Google/SEO question the other week, and I passed it on to our resident expert, Rick Porter, from www.RickPorter.org. Rick starts off with a practical specific answer to the question, but his final paragraphs on the mindset of running an online website business might be even more important for…
Read MoreThe Day I Stopped Caring (Why I Should Be a Failure)
Back in 2007, at the request of a reader in my fitness business, I created a video called “Bodyweight Butt Exercises”. The day after, when my video editor had posted it, I thought to myself, “Why did I do this? It’s so dorky.” And then I had an epiphany… It didn’t matter. It didn’t matter…
Read MoreSEO and Facebook Etiquette
Received an interesting question this week about dealing with people that don’t like you, but before we get to the juicy stuff, some SEO tips… Question: from Me to Rick Porter in reference to a new fitness site we’re creating: Rick, one of the biggest mistakes I’ve made is writing on random stuff…I need to…
Read MoreJust Get Started Already
One dirty little secret about success is that you’re going to have more setbacks than home run success stories I know from experience. I’ve started at least 10 big projects this year and some of them have been a downright frustrating struggle. But I don’t give up on them – of course. And once in…
Read More3 More Tips to Get More Done – Part 2
Yesterday I spent 2 hours planning out the transition into a new business (the “big deal” I mentioned a couple of weeks ago). Looks like we’re taking over on July 18th. As a result, my workload has doubled – and I’ll be needing yesterday’s 3 time management tips and today’s 3 tips as much as…
Read MoreChoosing to Succeed
Last week, someone wrote in telling me to stop being so positive because “not everyone will succeed”. But you know what? That’s the beauty of it. We have NO idea who will succeed. And who am I to pick and choose who to motivate and inspire? After all, who would have given Sean Stephenson a…
Read MoreDoing What is Right For You
Someone sent me a question earlier this week that really irritated me, and I almost decided to answer it in today’s mailbag, but then I went for a nice bike ride yesterday afternoon, remembered my 12 rules, realized it wasn’t worth it, deleted it from my mental energy bank, and moved on. One of the…
Read MoreWebsite Design for Search Engine Optimization
Google makes me laugh. Apparently they name their updates silly things like: a) The Farmer Update b) The Caffeine Update c) The Panda Update Weird. Anyways…every time the Big G makes an update to their search algorithm (i.e. how they rank webpages in their search results), there are always “loopholes” that allow us to benefit…
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