4 Ways to Build Your Info-Marketing Business

“For some reason, I was stimulated by marketing and fascinated with how commercials would sell a product. So I got my degree in marketing.” – Carrot Top At ETR’s Info Marketing Bootcamp this year, I finally got to meet Brad Antin. Brad, who runs The Antin Marketing Group, is an expert in small business and…

Read More

Let’s Make Today a Day of Thanks

“Be thankful for what you have; you’ll end up having more. If you concentrate on what you don’t have, you will never, ever have enough.” – Oprah Winfrey In my Christmas message yesterday, I said that I hoped – after a day of laughter and decadent food – you would take some time to count…

Read More

A Perfect Way to Spend the Day

“How many observe Christ’s birthday! How few, his precepts! O! ’tis easier to keep holidays than commandments.” – Benjamin Franklin As I’ve done every Christmas since ETR began in 1999, I’m spending the day at home with my family. I am writing this very early in the morning. It will be another hour or so…

Read More

What Is Christmas REALLY About?

“It is our business carefully to cultivate in our minds, to rear to the most perfect vigor and maturity, every sort of generous and honest feeling that belongs to our nature.” – Edmund Burke One of Howard Stern’s people interrupted his show recently to chastise him for his decision not to send every one of…

Read More

Is ETR Teaching You the Wrong Words?

“Language is the dress of thought.” – Samuel Johnson We got a nice letter from a bright man the other day that I wanted to share with you. It’s about our Word to the Wise column. Bill Lampton, Ph.D., (author of The Complete Communicator: Change Your Communication, Change Your Life!) writes: “Although I believe that…

Read More

Secrets of an Information Publishing Powerhouse

“You can view [running a business] as not just a job but as an honorable livelihood where you can, by using your imagination, develop the human spirit.” – Anita Roddick A few months ago, real estate magnate and multimillionaire Russ Whitney sent his private jet to bring me and several of my colleagues to meet…

Read More

When Helping People Hurts

“Neither a borrower nor a lender be; / For loan oft loses both itself and friend, / And borrowing dulls the edge of husbandry.” – Polonius, in Shakespeare’s Hamlet I have a weakness for helping people. Helping someone in need makes me feel stronger and better somehow. But helping is a dangerous thing. It can…

Read More