Must Have “Guide Books” for Running a Business

I used to own a business. At least, that’s what I thought . . . until I read Robert Kiyosaki’s Cashflow Quadrant. According to him, what I had WASN’T a business at all.Worse: I had to agree!If you own a business, Kiyosaki says, you can go on vacation for a whole year, stay completely out of touch, and…

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The Most Powerful Word in Advertising

The other day my cable company called to offer me two tickets to a special preview of the latest Sherlock Holmes movie. FREE. I wasn’t interested myself (this Sherlock wasn’t Basil Rathbone). But I knew my two boys would be. And the price was right. That evening, we were a bit rushed for time so…

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