Posts by Mary Ellen Tribby
Lead Magnets: Your Ambassador
If you have an online business such as an Inbox Magazine, e-letter or a blog and you do not have a lead magnet, you are turning away customers by the boatload. Even if your main business is a physical brick and mortar one such as a spa or bait store, you still need an online…
Read MoreThe Perfect Storm for Making More Money
I recently saw a quote by Abraham-Hicks that read: “It’s as easy to create a castle as a button. It’s a just matter of whether you’re focused on a castle or a button.” What that means to me is you can do anything once you put your mind to it and really focus on accomplishing…
Read MoreHow to Find the Big Money Idea
Everyone has plenty of ‘ideas’. In fact, you may have a great idea right now that you’ve been itching to get started on. But, wait! The real problem isn’t coming up with a great idea. It is recognizing when you have a good one. My friend, Joe Polish, calls these “Elegant Ideas”. I call them…
Read MoreHow to Pick a Million Dollar Name
You’ve probably heard the expression, ‘Don’t judge a book by its cover,’ but the reality is most people do judge books by their covers. In fact, they do the same with most products, services and websites. Here’s why you want to carefully consider any name you choose… Back in 1982, there was a book called…
Read MoreThe Holy Grail of Marketing: Make Me An Offer I Can’t Refuse?
“Why are you so upset?” my husband asked. “Because this woman has been in the online marketing world for two years and she is teaching people things that are incorrect – flat out wrong” I replied. Yes, I will admit it – it makes me freaking nuts when I see this kind of irresponsibility. At…
Read MoreThe Power of Five
“You’re crazy. I am still sleeping at 7:30! Why would you set up a daily meeting that early?” Ted said. “You’re the president of the company… Why don’t you do it on your schedule?” Ted’s reaction is not an unusual one when I mentioned to colleagues that I had a standing phone meeting with my…
Read MoreWhat Doesn’t Kill Us, Will Make Us Stronger
“At this point, we can’t rule out malignancy,” the doctor said. I just looked at my husband. I knew he was asking the doctor questions, but I didn’t hear any words. I saw his lips moving and felt his strong hand on top of mine. But all I could think was I needed to wake…
Read MoreFive Steps to Creating a Balanced Life
It was a simple business call. My colleague – “Larry” – had invited me to speak to his mastermind group on a teleconference later in the week. Nothing out of the ordinary. But my sister-in-law’s mouth was hanging wide open. “I can’t believe he called you at 9:00 at night! Don’t you think that is…
Read MoreThis Past Weekend…
On any given day, most of us dedicate time to our children, spouses, careers, friends, charities, churches, parents, siblings, clients, household activities, and, oh yeah, if there is a little extra time left in the day, ourselves. So why is it that only a select few of us can make it look easy… while so…
Read MoreDebunking the Original Idea Myth
Do you want to start an online business but don’t have an idea for a product? Or maybe you need to add products to your current line-up, or have an idea that is just not fully formed yet. Well, you are not alone. Many entrepreneurs get caught up in feeling that they must create something…
Read MoreGreat News
It’s a self-marketing tactic I’ve really come to hate… I’m talking about “networking.” Sure, I’ve been hearing all about networking for years. I’ve even used the word myself! But when you get down to it, networking is cold, sterile… and it seems self-serving: one person trying to form a web of contacts whose sole purpose…
Read MoreYou Will Need This Over the Holidays
“Mom, I think I want to be president,” Connor said. “Is that so? I thought you wanted to be a professional baseball player,” I replied. “No, not when I grow up…” he explained. “I want to be president NOW.” That’s right! Connor, my 10-year-old, was nominated for class president. He had 24 hours to think…
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