Posts by Nick Papple
‘I Am Not Your Guru’ Review
Last week I watched the new Tony Robbins documentary “I Am Not Your Guru” on Netflix. Overall, I thought the documentary was just, meh. About half way through I got bored and stopped paying attention — but I did come away with two thoughts: 1) Tony Robbins swears A LOT 2) Desperation feeds on desperation Thought #1 Like many…
Read MoreHow Goodreads Creates Products Its Customers Love
“I have a theory about product development that I’ve been developing over the years, which I think is pretty powerful and I’d like to share with you guys…” Otis Chandler the founder of the website Goodreads.com recently gave a talk at Hustle Con about How Goodreads Got 50 Million Users. One piece of advice Chandler shared in his talk that caught…
Read MoreThe Wrong Way to Sell Your Story
“They can smell it.” “Millennials — and I know this for a fact — can smell solicitation. And it’s a turnoff. The best ads are not solicitous,” says Matthew McConaughey in an interview with The New York Times. It was announced yesterday that Oscar-winning actor Matthew McConaughey is the new ‘Creative Director’ for Wild Turkey bourbon.…
Read MoreThere is No Virtue in Hiding
For two years I sat in the back of the class listening, taking notes, but never engaging. I regret those two years. It wasn’t until my third year in University, when I shed this attitude and started sitting at the front of my lectures, raising my hand, engaging my profs and classmates in discussions, and actively participating in…
Read MoreHow to Build Billionaire Habits
Picture yourself having coffee with a billionaire. Just imagine what you’d learn. One of my friends recently had this opportunity. In fact, he had the chance to have dinner with several billionaires at the same time. One thing he noticed was every one acted the same: They gave their complete and undivided attention. It didn’t…
Read MoreYou’ll Never Forget This Management Tip
“I’ve learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.” — Maya Angelou I hate hearing people use this quote ONLY to describe positive people. The high-school math teacher who lets her class take their desks outside: When the kids forget how to solve…
Read MoreHow to Spread Good Ideas
Imagine you have a product that can solve a major problem in the world. How would you go about getting your product in the hands of as many people as possible? Elon Musk has a pretty great answer for that. Over the past 10 years, Musk and his three companies (SpaceX, Tesla, and SolarCity) have…
Read MoreCopywriting Tips Backed by Science
Cool copywriting tips backed by science that will help you write more persuasive copy, courtesy Nick Kolenda’s copywriting blog.
Read MoreWhat Gets Measured…
Have you heard of the sunk cost fallacy? Let me remind you… Whenever you invest money in something, there’s a tendency to feel obligated to follow through on whatever you’re invested in. For example, you and your parents invest $40,000 over 4 years toward your accounting degree. After you graduate and go work for an accounting firm…
Read MoreYou Heard It Here First!
There is a lot of talk about Facebook becoming the world’s live news network. Is Facebook ready for this kind of power? A lot of people don’t think so. But whether or not you think Facebook is ready is beside the point, because it’s already happening. The people have felt what it’s like to break…
Read MoreWhat Does Your Customer Expect is Going to Happen?
What does your customer expect is going to happen when they purchase your product or service? That is the question you should be asking every time you craft a new advertisement or marketing campaign. When you go to a restaurant, you expect to feel full after your meal. When you buy a ticket to a…
Read MoreThe Biggest Mistake Young People Make ‘Seeking’ a Mentor
First off, there’s nothing wrong with “seeking” out a mentor. I encourage you to find someone you respect, who is doing something you’d like to be doing one day, and start a relationship with this person. However, I don’t want you to find a mentor so they can teach you stuff or help you grow. That’s the wrong way to…
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