Posts by Nick Papple
How to Create Products That Self-Promote (Drake’s marketing strategy)
I sat in a boardroom in Europe with the CEO of a record label who asked what I thought about Toronto putting out some of the worst cover art in the game. I laughed for a whole sixty awkward seconds because I knew as soon as the Internet woke up, Views would be going platinum.…
Read MoreTwo Things Holding You Back in Life
Most people who want success in life don’t realize there are two obstacles they must first overcome. These two obstacles are paradoxes and problems. Seth Godin wrote about them today on his blog: A problem is open to a solution. That’s what makes it a problem. A paradox, on the other hand, is gated by boundaries that make a…
Read MoreIf All Else Fails, Threaten to Commit Suicide
Mad Men is one of my all time favorite TV shows. I gave it five stars on Netflix (I haven’t given any other show as high a rating). The man you’re about to meet today hated Mad Men — maybe because he is one. He had this to say about the show: “Mad Men misrepresents the advertising industry…
Read More“How do I start a business if I don’t have an idea?”
If you’re asking this question, you need to fix the way you think. The way I see it, you either have a burning idea that needs to come to life or you have a burning desire to be an entrepreneur, with no ideas how to get there. Most people fall into the latter category. However, their…
Read MoreHow to Land Your Dream Job (one weird approach)
“My brother’s got no money. But he’s got one of the most expensive pool tables you can buy.” (Dan Kennedy at his Wealth Attraction seminar). How many people do you know like Dan’s brother? If you’re sitting there thinking, “Oh, how much time do you have. Because all my friends are like that…” Don’t forget…
Read MoreWhy Mastery is Overrated (Do this instead)
Ask any successful person for career advice and I bet they tell you something like, ‘Pick one thing you’re good at and master it.’ ‘Become the go-to expert in your field and keep practicing that one thing.’ No doubt, that’s good advice. But today I’ll give you one better. In November 2008, Malcolm Gladwell published…
Read MoreWhy You Should Waste More Time on Facebook Today
Fred Jones of Peoria, sitting in a sidewalk café in Tunis, and needing a light for his cigarette, asks the man at the next table for a match. They fall into conversation; the stranger is an Englishman who, it turns out, spent several months in Detroit studying the operation of an interchangeable-bottle-cap factory. “I know…
Read More10 Reasons Why You’ll Never Be the Next Steve Jobs, Elon Musk, or Tim Cook
You want to leave a dent in the universe and you want to make a ton of money doing it. OK, here are 10 things stopping you. [NOTE: I don’t recommend you do any of these things listed. Rather, take this list as your not-to-do directives. At the end of this article, I’ll give you…
Read MoreHow My Boss Gets — Work — DONE
Craig Ballantyne is my boss and the rumors you hear about him are true. In a recent podcast Craig did with Sean Croxton (best podcast yet, IMO) Croxton says this: “Whenever your name would come up in conversation, it immediately went to, ‘Craig is a BEAST. That guy gets — work — DONE. I don’t even know…
Read MoreWho Has a Better Pricing Strategy: Netflix or Amazon Prime?
“Nicholas” … “Niiiicholas, can you come here a minute?” Every Sunday I try to make it home for family dinner. Without fail, a question about technology is raised — typically by my mom, since my dad’s a Luddite (still using a flip phone, you go dad!). Last night was no different. Half an hour after…
Read MoreHow to Keep Your Best Employees from Leaving
Wednesday night, basketball history was made when Kobe Bryant became the oldest NBA player to score 60 points in an NBA game. It also happened to be Kobe Bryant’s last game on the hard court — capping off a 20-year career with The Los Angeles Lakers. A quick Google search reveals some impressive numbers from Kobe…
Read More26 Keys to Making Your Content Go Viral (Part 1)
The first rule of making viral content is don’t try to make viral content. Actually, I lied, that’s key #23 on Patrick Bet-David’s list of 26 keys to making your content go viral. If Bet-David’s name doesn’t ring a bell, I bet you’ve still seen one of his videos. I first found Bet-David when a friend…
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