Getting Juvenile Employees To Grow Up

“The important thing is this: to be able at any moment to sacrifice what we are for what we could become.” – Charles Du Bos (Approximations, 1922-37) What do you do with a chronic complainer, an employee who is always dumping his problems on you? Please note: I’m not talking about the industrious individual who…

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What To Do With Lost Customers

 “A man without a smiling face must not open a shop.” – Chinese Proverb Next month, I’m opening up a Jiu Jitsu academy in the bay next door to my office. My teacher, Reylson Gracie, is going out to Las Vegas to start an academy there, so we agreed that I’d take over his business…

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Never, Ever Stop Pushing On Every Single Front

“Men go shopping just as men go out fishing or hunting, to see how large a fish may be caught with the smallest hook.” – Henry Ward Beecher (Proverbs from Plymouth Pulpit, 1887) Something to ponder: All your clients, customers, and employees have a hidden mission . . . and that is to reduce your…

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You Can Learn Alot About Your Company From Your Employees

“All inquiries carry with them some element of risk.” – Carl Sagan (Broca’s Brain: Reflections on the Romance of Science, 1979) Every time I take a walk around a company that I own and talk to an employee I hardly know, I discover something interesting about my business. More often than not — I’m not…

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Why Focus Groups Are Mostly A Waste Of Time

“It is only about things that do not interest one that one can give a really unbiased opinion, which is no doubt the reason why an unbiased opinion is always absolutely valueless.” – Oscar Wilde (Intentions, 1891) Before I knew something about marketing, I was a big fan of focus groups. I figured if you…

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Selling Is Serious Business. Treat It That Way.

“The advertisements in a newspaper are more full of knowledge in respect to what is going on in a state or community than the editorial columns are.” – Henry Ward Beecher (Proverbs From Plymouth Pulpit, 1887) Domino’s Pizza has just “discovered” what it should have known all along — you can’t sell a product by…

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A 6-Step Process That Makes Almost Any Decision Simple

“Nothing is more difficult, and therefore more precious, than to be able to decide.” – Napoleon Bonaparte Next time you’re having trouble making a decision, run through this 6-step process: 1. Figure out what you want. What are the benefits that will come to you? Which of those is most important? Which can you live…

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A Revisionist’s Look At The Stages Of Wealth

“I have enough money to last me the rest of my life, unless I buy something.”” – Jackie Mason In Message #193, I said the following: * If you have a family income of less than $50,000, you are poor in America. * If you earn between $50,000 and $150,000, you pay the bills but…

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Don’t C, C, Or C

““You can be totally rational with a machine. But if you work with people, sometimes logic often has to take a backseat to understanding.”” – Akio Morita One of the most powerful personal-development experiences you can have comes from Dale Carnegie. In his How to Win Friends and Influence People program, he points out three…

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PR Checklist

There is nothing that will help you get yourself, your company, or your products recognized better or faster than getting the news media to see you/them as news. Every day, small businesses are propelled into the local or even national spotlight thanks to the interest of some journalist or radio or TV personality. A book…

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