How to Differentiate Your Product
Think of your primary product. Now answer these two questions: Is there something about it that is better than the other products of its kind? Do you emphasize that advantage in your marketing?
READ MOREWhen Not to Save Money
Early in my career, I began to reassess some of the ways in which I was saving on expenses. I came to realize that in order to make intelligent decisions when it comes to saving money, time and stress should always be factored into the equation.
READ MOREA Neglected Metabolism-Boosting Move
If you want to burn a lot of calories, you need to do a lot of resistance-training exercises for the back of your body, not just the front. Your entire upper back is one of your biggest muscle groups. By exercising this important area, you can burn more calories than if you just train your chest and stomach muscles.
READ MOREWord to the Wise: Durance
“Durance” (DUR-unts) – from the Latin for “to endure” – is imprisonment or restraint by force. It is usually used in the phrase “durance vile.”
READ MOREThe Look That Sells
Graphics and design are a vital part of any sales letter. But before you let your graphic designer take over, make sure you keep this in mind:
READ MORESimplify Your Life: Order Out of Chaos
You build a pile of rocks, and it collapses because it was a bit unbalanced. The way the rocks end up on the ground may appear to be random. But a mathematician would tell you there’s an underlying natural order at work here – something that can be replicated, and explained, by “chaos theory.”
READ MOREWord to the Wise: Invective
“Invective” (in-VEK-tiv) – from the Latin for “to inveigh against” – is insulting or abusive language.
READ MOREWord to the Wise: Sub Rosa
“Sub rosa” (sub ROH-zuh) – Latin for “under the rose” – means secret or private. The phrase comes from an ancient legend associating roses with confidentiality.
READ MOREYour Time Is Valuable
Time and multitasking. Potentially a ball and chain to every entrepreneur. Just how many plates can you spin on sticks before they start to topple or you start to perform at less than your peak mental and physical level? Yet many entrepreneurs find delegating or outsourcing tasks difficult. We think…
READ MOREt’s Fun to Know: The Largest Eyes in the World
New Zealand scientists have discovered what are believed to be the largest eyes found on any animal in the world. The peepers in question measure nearly 11 inches in diameter and belong to a colossal squid, a species first discovered in 2003.
READ MORERunners Need Strength Training
Runners are notorious for trying anything to improve performance, from eating “power gel” to buying space-aged shoes. But most runners are missing one key performance booster: strength training.
READ MOREThe Book on Bears and Bulls
"The average man doesn’t wish to be told that it is a bull or a bear market. What he desires is to be told specifically which particular stock to buy or sell. He wants to get something for nothing. He does not wish to work. He doesn’t even wish to…
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