The Language Perfectionist: Can You Be Too Correct?
English has rules that should be respected. One purpose of this column is to encourage proper use of the language. But a problem sometimes arises: People try to apply a rule with excessive conscientiousness and wind up, ironically, committing another kind of error. This phenomenon is called hypercorrection.
READ MOREWhy Is This Man Smiling?
Do you recognize this man? It’s Jamie Diamond, the CEO of JPMorgan Chase, and he’s got plenty of reasons to be smiling. His bank still exists because of the taxpayer bailout. So, thanks to you and me, his paycheck last year wasn’t bad. $16 million.
READ MOREThe Confident Contrarian
Is real estate an “insider’s game” these days? Did so many folks lose their shirts trying to get rich during the Bubble Years that they’ve been scared out of the market forever?
In his interview with well-known “daredevil real estate artist” Frank McKinney, Jason Holland, managing editor of Early to Rise, gets to the heart of the matter.
READ MOREHow Specificity Can Help Your Presentation Sparkle!
As a copywriter, one of the nuggets of wisdom I’ve gotten from Michael Masterson is to be as specific as possible in regards to my targeted prospects’ wants, needs, and desires. The same holds true when giving a speech (or seminar). One of the ways to make yourself a more…
READ MORE10 Ways You May Waste Money When Starting a Business
Here’s just a short list of the misguided (and even ridiculous) business start-up advice I’ve read recently:
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Create an instant-impact message that describes the chief benefit of your business. Put it on business cards and brochures.
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Hand out hundreds of those business cards and brochures at business functions and meetings.
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How to Live as Well as a Billionaire
When you think about the rich — the really rich — you may find yourself marveling at their… well, their money. Take Bill Gates. If you think $10 million is a fortune, consider this: He has 5,000 of them. If he put his money in $1,000 bills, he’d have 50…
READ MORERiding the Trend Wave
Early to Riser Mark Fitzpatrick sent me an e-mail with some questions about Central American real estate. He has owned some ocean-view property in Nicaragua’s Brito foothills for about six years. (It sounds like it’s near the development I have an interest in, Rancho Santana.)
READ MOREThe Language Perfectionist: A Chrestomathy of Misuses
Whenever I encounter an interesting linguistic error, I toss it into a folder. When the collection becomes large enough — which doesn’t take long — I have the raw material for a column like this one.
Review the following mistakes, and you’ll avoid committing them.
- “We’re in the halcyon days of smartphone growth, and it won’t last forever.” READ MORE
What “Type” of Investor Are You?
In the world of pop psychology, people are often divided into Type A and Type B personalities. An oversimplification, of course. Still, your “type” label says a lot about your approach to life. And guess what? It also says a lot about the way you approach investing. Type A personalities…
READ MORESometimes You Can’t Make It on Your Own
“You’re crazy! Why would you schedule meetings that early in the morning?” Ted asked. “You’re the president of the company… Why don’t you make it easy on yourself?”
Ted’s reaction was not unusual when I mentioned to colleagues that I had a standing phone meeting with my top copywriter/marketing strategist at 7:30 a.m. every day, Monday through Friday. The two of us had those conversations for about three years straight.
READ MORELeveraging Social Media for Leads, Sales, and More!
Although many marketers still don’t understand how to take advantage of social media, I’m here to tell you that it’s a crucial strategy.
It’s a key element of my marketing plans. And it deserves a lot of credit for the six figures in revenue that my consulting business was bringing in — only 10 months after I got started.
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