The Top 10 Ways to Position Yourself as an Expert Using Social Media
Let’s start by answering a very simple question: As a small businessperson, entrepreneur, or Internet marketer, why would you want to position yourself as an expert? The answer is very simple. Everybody trusts an expert. And, as every salesperson will tell you, individuals want to do business with people they…
READ MOREDon’t Take a Chance on Luck
Luck seems to have a peculiar attachment to work. I’m sure that you have heard the Dave Thomas quote: “It seems the harder I work, the luckier I get.” I would tend to agree with that statement, but I think there are a few other conditions that affect your “luck”…
READ MOREThe Language Perfectionist: Unusual Plurals
Headline: “Thirteen state attorney generals threaten lawsuit over Nebraska’s health care deal.” The phrase attorney generals isn’t wrong. But it’s not standard English. The approved form is attorneys general. This is one of several compounds in which the adjective follows rather than precedes the noun, and where the plural is…
READ MOREAre You Wasting Your Time With Facebook, LinkedIn, and Twitter?
Everywhere I turn, I hear about how fantastic social media is. People tell me they are spending six hours a day on Facebook. They are responding to Twitter tweets all day and all night. Facebook’s 350 million users collectively spend more than 8 billion minutes on the site each day.…
READ MOREI’ve a Feeling We’ve “Bean” Here Before
When you click on an online ad that interests you, you expect to be presented with a way to buy that item almost immediately. Right? But far too many businesses advertising online do not give you this logical next step. For example, while perusing the BBC News website, I stumbled…
READ MOREKilling Time Isn’t Murder – It’s Suicide
We all start out in life with one thing in common – the same number of minutes and hours in each day. That remains constant whether we live 50 years or 100 years. So why is it that some people accomplish so much, and others, very little? One important reason,…
READ MOREBusiness in Booms and Busts
A Question for Michael Masterson: “Are you approaching business any differently in today’s economic climate? Baby boomers never experienced a severe depression or hyperinflation –therefore, I think their worldview of business is skewed.” D.M. Plano, TX Michael’s Answer: Yes, D.M., I am approaching business differently these days.
READ MOREWhy Peak Oil Is a Crock
The good news about the oil supply? Peak oil is a crock. There’s plenty of oil. It’s just harder to get to it now than it was 20 years ago. The oil is deep underground or below miles of sea or mixed with sand or in places where the underground…
READ MORESpringing Yourself From the Trap of Financial Dependence
Are you a doctor, lawyer, or other professional? How about a salaried employee? If so, you’re in a trap. And you’ll never get out unless you listen to me today. In my book Automatic Wealth, I talked about this “trap.” Here’s what I said… “At the end of the day,…
READ MOREThe Language Perfectionist: A Metaphor to Avoid
Consider these passages, found via online search: “Is it any wonder that there are so many problems in America today when there is such contradictory, schizophrenic behavior in our society?” “Any vote would take place in a state where attitudes toward marijuana border on the schizophrenic.”
READ MOREWhat You Know Can Make You Richer
I am constantly besieged by nice, well-meaning folk who desperately desire to be writers, consultants, coaches, speakers, and information marketers. Many of these people actually have a talent for writing, consulting, coaching, speaking, and authoring information products. Yet most will not succeed, because… They have nothing to teach, write, or…
READ MOREHow to Get Paid for Interviewing Executives and Celebrities
Did you know that you can get paid for asking questions? It’s true! And in the process, you’ll meet interesting people, make powerful contacts in various industries, and, most important, be doing “work” that is fun and easy. In fact, I made more than $10,000 in my first three months…
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