A Beginner’s Guide to Local Search Marketing
I don’t know about you, but I haven’t used a phonebook in over two years. I feel a slight twinge of guilt when the new one shows up on my doorstep, because I know it’s making a short trip from my front porch to the recycling bin. I started performing my searches for local goods and services online ages ago, and I haven’t looked back since.
READ MORE3 Ways to Answer Questions During a Presentation
You’ve got a major client presentation next week, and you’re nervous. You’re prepared, you’ve got your speech down pat… and you know it could mean a big order for your company’s products if you pull it off. But if you think your presentation will be over as soon as you’ve stopped talking, you’re wrong.
READ MOREWord to the Wise: Gimlet Eye
A “gimlet” (GIM-let) is a small hand tool with a pointed spiral tip, used for boring holes in wood. We use the phrase “gimlet eye” for a sharp or piercing look.
READ MOREAn Unusual Way to Make a Fortune With Service Businesses
You can make great money with service businesses – but it can take a lot of work. At least that’s what most people think. And I was one of them. Until I discovered a money-making secret almost by accident.
READ MOREDiet Pill Causes Adults to “Poop Their Pants”
Diet pills are publicized by appealing to our desire to believe that we can be slim and sexy without effort. This trickery is fueled by contrived “before and after photos,” paid-for celebrities, and fake endorsements from steroid-ridden bodybuilders.
READ MOREYour Marketing Department Needs to Be Bigger
If you have five employees, you should have five marketers. If you have 100 employees, you should have 100 marketers.
READ MOREMarketing With Free Information
One of the easiest – and most effective – ways to generate more leads and orders from your marketing is to offer, as a bonus, a free special report. But be careful: Your prospects already have too much to read and don’t really want a “report” per se. What they…
READ MOREThe Green Tea Scam
Green tea is a healthy drink. It’s been shown to boost brain health, protect against Parkinson’s, increase metabolism, protect the prostate, and reduce the risk of cancer and heart disease. But, contrary to claims made in many ads making the rounds these days, it does NOT cause weight loss. Researchers from…
READ MOREAn ETF With a Bright Future
The world of exchange traded funds (ETFs) is ever-evolving. Nowadays, you can invest in a fund that covers just about any niche market. One that has caught my interest lately is the Claymore/MAC Global Solar Energy Index ETF, with the ticker symbol TAN. (Apparently, even Wall Street has a bit of a sense of humor.)
READ MOREWas It Worth the Pain?
Success is like any other high in life. It is a rush. It may be as simple as getting the closest parking space. Ahhh, that little rush of victory! And all it took was driving around the lot three times.
READ MORETake Baby Steps to Better Health
I get hundreds of e-mails every day, but only a few of them upset me. And those are the ones from guys who are under 30 and feel that they’ll never be in good shape again. It is frustrating that so many men, and women, think they are over the hill in their late 20s. Can you believe that?
READ MOREYour Customers Won’t Know What They’re Getting Unless You Tell Them
You aim for top-notch service. And you always put your customer first. But if you’re not reminding your customer of exactly what you’re doing for her, your hard work could be going unnoticed.
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