Letting Your Customers Buy – the Way They Want To
To get your customers to feel this way, make sure you put your marketing message in front of them in as many ways as you possibly can.
READ MOREA Better Way to Criticize a Piece of Writing
Providing negative criticism of published work is by and large a bootless endeavor. In the writer’s mind, hearing negative things said about it so late in the game feels like Monday morning quarterbacking.
READ MOREThe Only 3 Bits of Copy Worth Agonizing Over
One of the most labor-intensive, time-consuming marketing tasks is copywriting. Not necessarily writing the copy… but agonizing over what has been written.
READ MOREFree Online Tools to Make Your Life Easier, Part 1: Web Analytics
Regardless of the Web analytics solution you choose, get something going today. Tracking website usage is critical to measuring results, understanding your website visitors, and growing your business.
READ MOREGood to Great – How Great Is That?
“In the real world, getting from good to great requires extraordinary effort. It demands more time than you want, more energy than you have, and more cooperation than any normal person can be expected to contribute.”
READ MORETwo Different Approaches, Same Results
There are many ways to trade. There are many ways to make money in the market. The key is to find the type of trading that works best for you.
READ MOREAre There Only 2 Ways to Be Successful in Business?
What I’ve just described is the business model that is available to Internet information publishers today. It’s no wonder why so many ETR readers want to be involved in this growing field.
READ MOREUse the “Left-Side” Rule to Make Your Web Copy Easy to Scan
One of the biggest challenges for an Internet marketer is to create a page of copy that can be scanned easily.
READ MOREThe Weak Dollar and Global ETFs
Can one invest in global or foreign ETFs by using a company like TDAmeritrade – and how do you find the best ones? Are these a good hedge against the falling dollar?
READ MOREThe Most Stupid of Vices
Sit down for this one. The majority of participants selected the first option. They would rather make twice as much as others, even if that meant earning half as much as they could have with the second option.
READ MOREWhy I Drive a Stick
Growing up in Chicago, there was no need for me to drive at all. Buses and subways were convenient and cheap. But then I moved to Idaho, where public transportation was nonexistent and nothing was in walking distance. So I had to learn. And the person who volunteered to teach me had a VW bug with a manual transmission.
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