ETR Office Buzzes with Excitement
Whenever we start promoting our annual Info Marketing Bootcamp, the ETR office buzzes with excitement.
One reason is because we look forward to seeing a few familiar faces.
In fact, quite a few people come back to Bootcamp year after year.
READ MOREThe Language Perfectionist: Superfluous Words
One of the basic principles of good writing is to omit unnecessary words. Conciseness beats verbosity. Consider these examples I recently encountered:
READ MOREDo More by Believing Less
“I’ve never done a deal that big,” he said.
“So what!” I said. “Just go for it. You’ve done similar deals lots of times.”
READ MOREBig Gains Ahead, Thanks to BP
Personally, I’m sick of BP. I don’t care if they survive. But I am interested in making money off of BP’s problems.
READ MOREA True Decision
In midstream, the fundraising speech I was giving for the Hospice Foundation got away from me. I paused and the room became slow-motion silent.
READ MOREWe’re Off With a Bang!
We’re off with a bang!
We just started sending out invitations to our November Info-Marketing Bootcamp, and our entire office is already counting down the days.
This is the biggest event we hold all year. In fact, many people in the info-marketing business view this as our industry’s “flagship” conference.
READ MORELess Is More
Whether you’re a professional public speaker or someone occasionally called upon to speak at company meetings… or to prospective clients… you want to make sure your audience quickly “gets” your message.
READ MORE