Recent posts related to

examples of the decoy effect

Recent posts related to

examples of the decoy effect

Character Diamond

This 4-Step “Character Diamond” Will Make You Extremely Relatable to Customers

By Jen Hudye | 02/13/2018

Marketing guru Jen Hudye shares her long-hailed Character Diamond to help business leaders craft a humanized persona for consumers. The secret: Knowing all four characteristics of your business—and leveraging them effectively.

READ MORE
Community Outreach

I’m a Small Business Owner. Do I Need to Spend Time on Community Outreach?

By Jeff Steen | 02/8/2018

Community outreach and volunteerism have become increasingly popular in recent years. But why? Is this of any value to your brand? Absolutely. And here’s why.

READ MORE
CBT and Depression

This Woman Almost Lost Her Life to Depression. CBT Saved Her.

By Jeff Steen | 02/8/2018

CBT, or Cognitive Behavioral Therapy, has been around for decades. But few know its power to remove the oppressive burden of stress, anxiety, and depression, freeing the mind up for a focus on dreams and goals. If you’ve ever struggled with these ailments, read on.

READ MORE
How would you rate your digital dependence?

6 Ways to Rein in Your Digital Activity

By Randy Carver | 02/7/2018

Randy Carver shares his professional insights on how to cut the digital cord in this chapter form his acclaimed book, “1440.” Dig in to find out how to FINALLY break your dependence on email and social media.

READ MORE
Invest in Yourself

The Secret Sauce to Wealth-Building Isn’t Saving Money

By Chad Champion | 02/6/2018

“Champion Investor” Chad Champion flips the script on wealth-building with this look at savings and investing vs. skill-building. The numbers point to a higher likelihood of millionaire-hood when you invest your savings in yourself instead of penny stocks and frivolous assets.

READ MORE
Investment Myths and Best Practices

How to Spot the 5 Most Dangerous Wealth-Building Myths

By Chad Champion | 01/31/2018

The internet is rife with misinformation about investing. Many of the prevailing myths even trick green investors into schemes that leave them bankrupt. In this exposé, Chad Champion debunks the worst of these investment myths, and shows you the safest way to wealth.

READ MORE
Mantras for the Business Set

5 Mantras for the Business Set

By Jeff Steen | 01/30/2018

Running a business can be excruciatingly difficult—never mind the extra effort needed to grow profits and make an impact. That’s why, in all the chaos of the day-to-day, it’s worth revisiting these daily mantras. Remember these success stories and tell yourself you have it in you to find the same success.

READ MORE
Face Your FEAR

3 Ways to Get Unstuck (and Face Your FEAR)

By Zander Fryer | 01/25/2018

FEAR—False Experiences Appearing Real—can easily derail you (and your dreams). But these tools ensure that nothing will keep you from the success you truly want.

READ MORE
Why a Book is the Secret to Getting Top Clients

How to Get Ideal Clients Begging to Work With You

By Laura Hanly | 01/24/2018

The best way to get world-class, high-paying clients is not by throwing money at a million different ads. It’s by writing a book that shows the world you are an expert. Here’s how publishing expert Laura Hanly did it.

READ MORE
Self-Directed IRAs

Looking for More Promising Retirement Options? Take a Look at the Little-Known Self-Directed IRA.

By Jeff Steen | 01/23/2018

For many looking to beef up retirement savings, stocks and bonds are a go-to. But self-directed IRAs are increasingly popular for those who want both more control over their investment portfolios and the flexibility to invest in alternative assets.

READ MORE
President Trump

How to Fix Donald Trump’s Schedule

By Craig Ballantyne | 01/22/2018

The Donald has many quirks, including certain habits that dominate his mornings. Don’t let him influence you; there are much better morning routines that what he’s implemented. In fact, we’ve got an inside look at the best one.

READ MORE
Coach Pete Carroll of the Seahawks

What Seahawks Coach Pete Carroll Can Teach You About Building Positive Company Culture

By Ryan Warner | 01/18/2018

Seahawks Head Coach Pete Carroll is celebrated both by his players and by the public—and there’s a good reason for that, says psychologist Dr. Michael Gervais. He knows how to build team culture. And he has some corporate culture lessons for business leaders.

READ MORE