Notes From Michael Masterson’s Journal: Airport Security
Almost everything about airport security is idiotic. The X-raying of shoes, the prohibition against cigarette lighters and cigar cutters, the puff machines, the random searches. Today, a wizened (see Word to the Wise, below) old Palm Beach County airport cop dressed me down for leaving my bags “unattended” while I…
READ MOREAn Options Trade Well Worth the Risk
I had been looking forward for months to meeting a dozen gurus who I knew would be presenters at ETR’s annual Wealth-Building Bootcamp last week. These guys … the likes of Brian Tracy, Bob Bly, Frank McKinney … didn’t disappoint either. They all have such memorable ways of driving…
READ MOREGetting Personal Online
My fellow Brits are rather sensitive about titles and how to address each other. In British society, proper etiquette is still prevalent and is considered important, though perhaps less so than during my childhood. It is there, I am assured, for everyone’s benefit – to help avoid embarrassment in any…
READ MOREHow to Roll Up a $10,000 Investment into a 7-Figure Portfolio
How to move up a $10,000 investment at the residential level up to a top-ranked competitor in the heavyweight division, building a 7-figure portfolio.
READ MOREA Workaholic’s Secret to a Happy Marriage
Choosing the wrong spouse can be “deadly to your career and to your happiness,” and you should know that not all expectations will be met.
READ MORELessons from a Millionaire Taxi Driver
While visiting Australia about six years ago, I received a surprising lesson on the ETR principle of “Living Rich” from my taxi driver.
READ MOREBusiness Is Business — Even If It’s “Not for Profit”
In the Frank Capra film “Mr. Deeds Goes to Town”, Gary Cooper plays Longfellow Deeds, a humble small-town man who comes into a fortune. Deeds has aspirations of giving away a large part of his money to charitable causes. But when he moves to the big city, he is stunned…
READ MOREThe Power of the Human Brain
The human brain is thought to possess more power than the world’s smartest computer, but how can we tap into that limitless potential?
READ MORE#9 for the New Year: To Develop the Personal “You”
Today, let’s talk about the personal “you.” The “you” that you are when no one is looking. The person you turn into when you are by yourself. Who is that person — and, more importantly, who do you want that person to be? Let’s make some resolutions about that…
READ MOREWhat it Really Means When an Employee Threatens to Resign
When an employee threatens to resign, take a step back from the situation and ask these specific questions, both for them and yourself.
READ MOREThe Three Big Mistakes Direct Marketers Make
In an interview reprinted in The Golden Thread (the American Writers & Artists Institute student newsletter), well-known direct-response graphic designer Ted Kikoler makes the following useful points about putting together a direct-mail package: * The biggest mistake direct marketers make is leaving the letter out of the mailing. Even if…
READ MOREPromise #9 for the New Year: To Become Wiser by Reading ETR Every Day
You are a very busy person. And so I appreciate the fact that you take the time each morning to make reading ETR a priority. The single most productive thing I do each day is the work I do writing ETR. It’s energizing because it gets me thinking positively first…
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