Use You Copywriting Skills To Get Great People To Work For You
If you are not using your best copywriting skills (and you should have copywriting skills!) in recruiting new employees, don’t complain if the ones you get tend toward the mediocre. Here are a few suggestions on making your “Help Wanted” ads work more strongly for you: 1. Write a great…
READ MOREA Simple Way To Make Your Children Wealthy
“There is nothing like dream to create the future. Utopia today, flesh and blood tomorrow.” – Victor Hugo (Les Miserables, 1862) Did you know that your children can easily acquire substantial wealth by the time they have to pay the bills for their own families? How much? Starting with less…
READ MOREMMF’s Seven Rules For Buying Investment Properties
JJF and I know Delray Beach pretty well. We own homes here and have bought and sold more than a dozen properties in our neighborhoods. We have been able to observe firsthand the growth in real-estate prices since the mid-1990s. And we know a good number of people who are…
READ MOREUsing Rental Real Estate to Fund Your Retirement
“You know more of a road by having travelled it than by all the conjectures and descriptions in the world.” – William Hazlitt (“On the Conduct of Life,” Literary Remains, 1836) In past messages, I’ve told you why I think real estate is such a good “second business.” It’s something…
READ MORELet Your Best Customers Do What They Want: Buy More!
In most businesses, the 80/20 rule applies to just about everything — including the question “Who gives us our bottom line?” In other words, there is a good chance that fewer than 20% of your customers are giving you more than 80% of your profits. This is so because repeat…
READ MOREAre You Sick Of Your Job? It Shows!
Almost everybody, no matter how smart, ambitious, energetic, etc., grows tired of his or her job at some point. Usually, the feeling passes after a while. Sometimes, it lingers. It’s not much fun to work when you lack passion — and in case you are in any doubt, it’s not…
READ MORETwo Ways To Reduce Investment Risks
“The key to long term survival and prosperity has a lot to do with the money management techniques incorporated into the technical system. There are old traders and there are bold traders, but there are very few old, bold traders.” – Ed Seykota (The Market Wizards) The purpose of this…
READ MOREWhat’s Wrong With Nepotism?
The toughest and most important part of building a business is finding great employees. When you take the regular paths — help-wanted ads and interviews — you end up hiring a lot of disappointing people. I recently spent weeks trying to find someone to fill a part-time position. After a…
READ MOREHow To Become Wealthy In Friendship
OK, I admit it. I’m rich. Rich in health. Rich in wealth. And rich in family and friendship. Although I don’t know exactly what friendship is, I have lot of friends. I mean dozens of them. And they aren’t just friendly acquaintances but individuals I know well and care about,…
READ MOREHow Wealthy People Get Wealthier
“If a man has money, it is usually a sign, too, that he knows how to take care of it; don’t imagine his money is easy to get simply because he has plenty of it.” – Edgar Watson Howe (Country Town Sayings, 1911) It’s a common misconception that borrowing money…
READ MOREMust You Be Cutthroat To Succeed In Business?
A young man who is beginning what I hope will be a long and profitable career in business said this to me recently: “But isn’t that the way you HAVE to be in business? Like ruthless and all?” He is climbing up the ladder of success with the grease of…
READ MOREHow Risky Is Real Estate Investing?
“Knowledge is power.” – Francis Bacon (Meditationes Sacrae, 1597) When it comes to earning a second income, I believe in real estate. No other investment I know of has its beneficial balance of capital appreciation, income, and risk management. I explained my ideas last year in a series of messages…
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